Understanding what employees want most
You know it, and they know it. Your employees’ satisfaction and well being are a priority if you want your company to thrive. Ultimately, you want everyone to be joyful when coming to work. For that to happen, you need to understand what people want at their job. The very first thing that needs to be brought up when thinking of human relations, in general, is communication. In this article we explore 6 important things employees want from internal Communication. Let’s divide it into parts.
What is successful communication?
Communication is a two-way street where both the recipient and sender of a message have to participate. To successfully communicate, you need to be able to listen and express your opinions, however, recognizing and understanding emotions behind information is also important.
Why is communication essential for business success?
Effective business communication is essential for business growth and stability. Communicating effectively fosters a good working environment and helps to:
- Improve employee engagement
- Eliminate communication silos
- Boost employee productivity
- Reduce employee turnover
- Drive employee advocacy
Employee-focused organizations prioritize the needs of their people. They know that by focusing on them, they accelerate success from within.
How an intranet improves communication?
6 things employees need from Internal Communications
- Resources to become a community builder
When asked what employees want from internal communications the most, the answer that got the largest response rate was “to build a community”. Seeing a team’s communication and social interactions as a thing to systemize is likely a step in the wrong direction.
There are no concrete answers when it comes to building a community. This won’t be solved by a fancy office or good salaries - although feel free to add that to the mix - but it does, however, come from a place of genuine desire for your employees to connect and have their workplace feel like a part of their identity.
- Improved time management across teams
Life’s all about timing, and so is communication. Every single one of your employees wants to be able to manage their time as effectively as possible. A lot of information employees receive is irrelevant or merely unnecessary, which translates into full inboxes, cluttered intranets, and every communication channel being potentially ineffective. In turn, this results in not being able to manage time effectively.
Time management aims to enable employees to complete more tasks in a shorter period – determine what information needs to be shared and remove all unnecessary messages.
- Clear information for better communication
The way we communicate in the workplace has changed in recent years. We now use chat tools, instant messaging, emails or intranets. But despite new communication technology being used, miscommunication still frequently occurs and is a big part of our daily work lives.
The way you communicate is often more important than what you have to say, so keep your message short and consistent. Your employees will always favor simplified information that is needed, rather than being flooded with messages that, even if backed by the best of intentions, can very well end up being irrelevant.
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- Clear definition of team member roles
Defining who does what in a team will guarantee less conflict and better collaboration, making teams more productive. Everyone in the workplace has specific priorities to be working on. Making these priorities clear to all and assigning team roles will cater for better accountability.
- Meaningful collaboration for employee engagement
When done right, Internal Communications can encourage collaboration and employee engagement, thus, efficiently reaching your organizational goals, missions and values. How? This is by:
- Avoiding one-way communication
- Leveraging user-generated content
- Standardizing work storage by using an intranet CMS
- Specifically tailoring the tool to best encourage your organization's workflow
- Promoting face-to-face meetings
Employees are looking for less extrinsic and more intrinsic motivation. Intrinsically motivated employees will want to perform an activity, such as communicating, for their own sake and personal reward and satisfaction, rather than extrinsically be motivated, communicating to just earn a reward or avoid punishment. If they feel like they’re doing the latter, employee collaboration and engagement will not be as effective. Building a bridge between your talent’s relationships and the way they communicate is critical.
Building a bridge between your talent’s aspirations and the way they communicate is critical.
- A work environment built on trust among employees
Last, but not least is sociability and trust. Do your employees trust each other, and how does this reflect on the way they communicate and socialize? Connecting the dots as to how people relate to each other, what type of information they share, and to whom are particular insights you should be looking at up close.
You could get valuable information to help create a simpler, happier, and more cohesive working environment by using the information that is presented to you.
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Good Internal Communications is about employee experience
If your communication doesn't revolve around the way your company is shaped, and how employees perceive it to be shaped, you're not creating alignment. You're creating dissonance.
Communication is meant to be a constant process, serving both the company and your employees in order for everyone to be a part of a whole.
No matter how much we end up systemizing processes in the company, communication in itself is complex and needs to be continuously updated. Being mindful of having a healthy-minded community is the pillar that unites them all. Be sure to build up from there, always keeping the happiness of your employees in mind.
A tip to improve communication in your business
If you’re a good storyteller, or someone comes to mind when thinking of this, do consider building a narrative around your company’s vision and mission. You might not be all suave when it comes to verbalizing the great ideas you have in mind for the company and everyone in the team, but a strong narrative could end up being your best ally.
Communication is made easier by having the right intranet software. To find out which platform suits your needs, check out our intranet comparison guide. Happeo is the Google based intranet that employees actually love to use. You can book a personalized demo any time to find out more.
Why is effective business communication so crucial for overall company success?
Effective business communication is vital because it directly drives company growth, stability, and employee satisfaction. When an organisation prioritises communication, it establishes a supportive working environment that helps to improve employee engagement and eliminate communication silos. This collaborative atmosphere boosts overall productivity while significantly reducing employee turnover. Additionally, robust internal communications empower staff to become active brand advocates, accelerating the company’s success from within by focusing on its people.
Furthermore, successful communication functions as a two-way street where both the sender and the recipient actively participate. It is not just about transmitting data, but also about listening, expressing opinions, and understanding the emotions behind the shared information. When businesses fail to establish this level of engagement, they create alignment issues. Good internal communication connects the workforce, helping to build a happier and more cohesive environment where everyone feels part of a collective mission.
Ultimately, prioritising your team’s satisfaction and well-being is essential if you want your business to thrive. A work environment built on mutual trust amongst employees encourages them to socialise and collaborate more genuinely. By understanding how your staff relate to each other and what information they share, you can continuously adapt your processes to support their happiness.
How can internal communications help build a genuine sense of community among employees?
Building a community is the most common demand from employees when asked what they want from internal communications. However, fostering this sense of belonging cannot be achieved merely through fancy offices, systemised processes, or good salaries. Instead, it must stem from a genuine desire for your employees to connect, allowing their workplace to become a key part of their identity. Internal communications facilitate this by moving away from sterile, one-way messaging and instead encouraging authentic human interaction.
To nurture this community spirit, organisations should shift their focus towards intrinsic motivation rather than extrinsic rewards. When employees are intrinsically motivated, they participate in communication and collaboration for their own personal satisfaction and reward, rather than just to avoid punishment or earn external accolades. Creating a trust-based environment where staff can socialise naturally helps build these crucial relational bridges.
Additionally, internal communications can promote meaningful collaboration by leveraging user-generated content and utilising tools like an intranet CMS to standardise work storage. These tools should be tailored specifically to encourage your organisation’s unique workflow. Facilitating face-to-face meetings alongside these digital tools further strengthens trust and sociability. By focusing on the employee experience and keeping community health as a central pillar, your business can build a highly cooperative and aligned workforce.
What role does clear information and defined team roles play in improving workplace communication?
Clear information is absolutely essential for daily workplace communication because modern employees are often overwhelmed by a constant flood of messages. Despite having access to advanced technologies like chat tools, instant messaging, emails, and intranets, miscommunication remains a frequent issue. Employees strongly favour simplified, relevant information over being inundated with unnecessary updates that clutter their inboxes and communication channels. Keeping messages short, consistent, and targeted prevents these systems from becoming ineffective and frustrating.
When communication is streamlined, it directly improves time management across different teams. The main objective of time management is to enable staff to complete more tasks in a shorter period. By carefully determining what information needs to be shared and actively removing irrelevant content, companies respect their employees’ time. This allows the workforce to focus on their actual priorities rather than wasting energy sorting through digital noise.
Alongside clear messaging, having a defined definition of team member roles is critical for preventing conflict and enhancing collaboration. Making sure everyone understands who does what ensures that priorities are completely clear to all, which in turn fosters better accountability. When roles are transparent, team members can collaborate much more productively. This clarity supports a healthier work environment where individuals can work together efficiently to reach the wider goals, mission, and vision of the organisation.
