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March 5, 2020

Join the exclusive edition of IC Borrel
Google Amsterdam

Join us for a casual afternoon with three keynotes and plenty of time to network.
IC Borrel takes place at Google’s headquarters in Amsterdam.
Drinks and bites on us!

Using tech to engage, change and activate

Proof is there – the game has changed. Technology has transformed the employee experience from offline-only, to a cross-media experience, yet Internal Comms still sticks to the same strategies, tools and tactics. Is there a better way to reach and activate people in your organization? We think so. Welcome to the first edition of Google and Happeo’s IC Night.

Thursday, March 5
1:30 - 6:30pm

Claude Debussylaan 34
Amsterdam

Agenda
Doors open: 13:30
Opening note: 14:30
Keynote 1: 14:45
Break: 15:45
Keynote 2: 16:00
Drinks, bites and networking: 17:00 - 18:30

Stop engaging, start activating
Jonathan Davies

What do Sales, HR and Content Marketing have in common? All three disciplines have a model to rely on. A framework they can fill out with strategy, and execute with best-practice tactics. Can we do the same for Internal Comms?

Jonathan Davies is Happeo's Internal Communication Journalist. He has a rich background in content and communications management, with a focus on Internal Communications and HR tech. He leads Happeo's editorial content, hosts the Internal Communications Podcast and is the co-author of Mike Klein's research series on The Present and Future of Internal Communications. His goal? To kickstart a revolution in Internal Communication, fuelled by a deep understanding of strategy, the modern market – and technology.

Jonathan Davies
Kris

The transformation: An upgraded Internal Comms toolset

Kris will give a brief-but-in-depth look into the shift in Riwal's internal communications approach. What were the IC challenges in an international organization like Riwal? How has the transformation to a new digital IC platform tackled these challenges? How was change management handled and what were the main lessons learned?

Kris Desmedt is Riwal's Group Manager Marketing & Communications. The Riwal Holding Group employs over 2.500 people and has 75 depot operations in 16 countries. They provide solutions for working at height in a safe and efficient way.

Google’s approach to Change Management

Change is a constant. Few companies can claim big, disruptive transformations to the way we live our lives – but Google can. As architects of change in the way we find information, they also have a strong view on how companies process change – especially when it comes to digitalization. Learn from Google’s unique view on change management in this exclusive keynote.

Inspire, imagine and innovate - together with Happeo.